Horizontal Liam Cant Design logo with icon and text, used as home button in header

Window sticker concept

A visual journey of student growth across campus windows

Window sticker concept for AP University College showing a graphic pattern, continuous line design, title text, and the AP logo, without the sticker applied to a window
Left section of the AP University College window sticker on Campus Viaduct, showing two windows with students, a continuous red line, and a halftone pattern based on the AP logo triangle
Middle section of the AP University College window sticker showing a student, a continuous red line across windows and emergency doors, and a halftone background behind the student
AP University College window sticker section with Info Day 2025 details on one window and two female students on the adjacent window, featuring a continuous red line and halftone background pattern
Section of the AP University College window sticker showing only the continuous red line across campus windows, without students or information text
AP University College window sticker showing the slogan “GO BIG, GO AP!” with a halftone background, a continuous red line, and the start of a window featuring a student sticker
Entrance area of the AP University College window sticker with a student, Info Day details, partial “GO BIG, GO AP!” slogan, AP logo above sliding doors, continuous red line, and halftone pattern in selected areas
Right side of the AP University College entrance with the “BIG, AP!” part of the slogan on the sliding door, a halftone-patterned window, and a graduate student wearing a graduation cap in front of a halftone background
Window of AP University College showing Info Day 2025 details with a continuous red line and a male graduate student wearing a graduation cap in front of a halftone background
Window of AP University College showing two evening program graduates wearing graduation caps, with a continuous red line and halftone background pattern
Rightmost window of AP University College’s Campus Viaduct showing the campaign slogan with halftone background and a continuous red line

Behind the concept

This project presents a concept design for a full-window sticker installation at AP Hogeschool, Campus Viaduct. The design tells a visual story from left to right, representing the journey of students as they enter the campus, grow throughout their studies, and graduate by the time they reach the exit.

Each window features a unique composition while remaining part of a cohesive system. The concept was developed to be fully adaptable, allowing the design to scale across different campuses and architectural layouts without losing its narrative strength.

By combining storytelling with large-scale graphic design, this project explores how visual identity can enhance physical spaces and create meaningful connections with students in their daily environment.